Komtech.
For restaurants, bars & bottle stores

Nobody earns you more than a guest who comes back.

A new customer has to be bought. A returning one only has to be asked — and most venues never ask. Komtech finds who is due in the list you already own, writes each of them a personal WhatsApp with a real reason to come in, and counts the ones who walk through the door.

A 30-minute call on Zoom. We look at your list with you and tell you honestly whether this is worth doing.

✓ Consent first, always✓ You approve every message✓ Sent from your own WhatsApp✓ English, Nyanja, Bemba✓ Counted at your till, not claimed✓ Limited places in your area✓ Your list leaves with you

01 · What you already own

The cheapest table you will fill this month belongs to someone who has already eaten here.

Numbers in a phone. A booking book. A WhatsApp group. It is the only marketing asset you own outright, and at most venues it does nothing — because working it properly is a job nobody has time for on a Friday.

The quiet night

Tables sit empty on the same nights, every week

You know which ones. The guests who would happily come are not thinking about you that day, and nothing reminds them.

The date nobody uses

Birthdays and anniversaries pass unnoticed

They are going out somewhere regardless. You are either in the conversation that week, or you are not.

The regular who stopped

People fade out, and nobody notices for months

Three months without a visit is rarely a decision. It is drift — and one good message brings a share of them back.

Your team cannot write thirty personal messages between services. That is the whole job, and it is the one we do.

02 · How it works

Consent first. Then a reason, a message, a code, and a count.

It starts with permission and ends with a number your own staff wrote down. Everything between is ours to run.

Permission at the start. A number your own staff wrote down at the end.

  1. We take in your list and clean it properly

    Duplicates merged, unreadable numbers held back for you to fix rather than guessed at, opt-outs honoured permanently. Nothing enters the system without a consent basis on the record.

    Us · day one
  2. We learn who is worth contacting, from what you have observed

    Visits recorded, how often each guest tends to come, occasions on file, codes redeemed before. No invented profiling — only what your own records show, and any figure that is an estimate is labelled as one.

    Us · weekly
  3. Every message needs a real reason before it may be written

    A birthday coming up. An anniversary. A quiet night with a special actually running. A regular who is overdue against their own pattern. A guest who came in two days ago and might leave a review. No reason, no message — that rule is in the software, not in a promise.

    Us · per wave
  4. Komtech AI writes each message personally, in the guest's language

    Not a template with a name dropped in. Each one is written for that guest, in English, Nyanja or Bemba, carrying one offer and one thing to do. A second check then reads it back and refuses anything that invented a detail your menu never promised.

    Us · minutes
  5. You approve every message before anyone sees it

    Approve in the browser, or in a spreadsheet on your phone with a dropdown per row. Reject one and it is rewritten with your reason. Nothing is ever sent without a human saying yes — the system has no send button at all.

    You · ten minutes
  6. Messages go out from your own WhatsApp, one tap each

    Each approved message opens your WhatsApp Business with the text already written. A person presses send, so your number keeps behaving like a restaurant's number and not a broadcasting machine. Guests reply to you, as they should.

    You or us · per wave
  7. Each guest carries a single-use code, counted at the till

    Your staff open a bookmark on any phone, type the code, and see the guest's name and what they were promised. One tap records how many sat down. That takes about five seconds and it is the only routine your team has to learn.

    Your team · seconds
  8. You get the count, the money, and one thing to do next

    A live dashboard whenever you want it, and one page at month end: who came back, how many covers, what it was worth at your own average bill, and the single change most likely to improve next month. Reviews and replies are counted the same way.

    Us · monthly

03 · Your numbers

What it is worth is arithmetic, and the arithmetic is yours.

Your figures, not ours. We quote no industry averages — at one venue's size they mean nothing. After month one, we replace the return-rate slider with what actually happened.

Projected · your assumptions, not a measurement
$1,200

extra takings through your till, in a month

Guests who come back24
Share of your whole list4% of 600
People they bring with them60
What Komtech costs you$165
Money you are up$1,035

On a list this size you would be on Service at $165 a month, which carries 3 waves. On these assumptions the programme brings in $1,200 and costs $165, so you are up $1,035 before you count anything it does for your reputation. Every figure is checkable against your own till.

04 · The programmes

Six reasons to make contact. Here is what each one is worth.

These are the only reasons Komtech will ever contact someone on your behalf. Each one fires on a fact about that particular guest, and each one ends in something your till can count. The money below is your money: it moves with the sliders you just set.

One returning guest is worth

$50

2.5 people × $20 a head — taken straight from your sliders. Change them and every figure below changes too.

Counting that guest costs you

$2

On top of the monthly fee, and never more than $150 in a month however many come. We are paid for arrivals your till confirms.
01

Occasions

Birthdays and anniversaries you already hold
It fires when
A date on your list is a few days out — early enough that the table can still be booked, late enough that it is not forgotten.
In dollars
Nobody marks a birthday alone. One accepted occasion is the guest plus whoever comes with them: $50 at your figures, and this is the one programme where your “people per guest” slider is probably set too low.
What caps it
Birthdays are finite. You can only send as many as you hold dates for — which is exactly why the QR asks for one.
02

Quiet nights

A real reason to come on your slowest service
It fires when
A service you have named as quiet is coming up, and there are guests who have not been in for a while to fill it.
In dollars
These covers land on a night you are already paying for. The room is open, the staff are rostered, the lights are on: $50 a guest against costs you were carrying anyway.
What caps it
It is the one programme that gives something away. You set the offer, and the till records what the table actually spent. We report takings, never margin — what you keep after food and wages is yours to know, not ours to guess.
03

Lapsed regulars

Someone who has fallen off their own rhythm
It fires when
A guest passes their own usual gap, not a number we picked. Someone who came weekly is lapsed at three weeks; someone who came quarterly is not.
In dollars
$50 for the visit we can count — and a recovered regular is not one dinner, it is a restored habit. We only ever report visits carrying a code, so the rest of that habit is upside we neither claim nor bill you for.
What caps it
It is the hardest ask, because more time has passed. Guests worth more to you are asked first.
04

Google reviews

Asked after a visit, with nothing offered
It fires when
A guest was in within the last few days, while the meal is still fresh enough to write about.
In dollars
We will not put a figure on this one. A review does not produce a cover we can count, so any dollar value would be a number we invented. What you get is a monthly count of reviews gained, and a rating you did not have to buy.
What caps it
Nothing is offered in exchange — no discount, no free drink — and every guest is asked, not only the ones we expect to be pleased. Both are enforced in the software rather than left to judgement, because paying for reviews is against Google’s own policy.
05

List growth by QR

The programme that feeds the other five
It fires when
A guest scans the code on a table tent or a bill folder and writes their own name, number and birthday.
In dollars
A name is worth nothing the day you collect it. What it buys is a place in the first slider above — and that guest can be contacted every month from now on, for as long as they want to hear from you. Drag the guest slider and watch the top line move: that is what a month of scanning is worth.
What caps it
Only the people who scan. Consent is recorded in the guest’s own words with the date, and STOP removes them at once, permanently.
06

Counting at the till

Five seconds that makes every other number here real
It fires when
Someone shows a code at the counter and a staff member types it into a phone, a tablet or a browser tab.
In dollars
The programme with no takings of its own and the most value in it: without it, every figure above is a story. It is also how we are paid — $2 of our fee rides on each counted guest, capped at $150. We earn more only when your till says we should.
What caps it
Your counter. If nobody there will spend five seconds on a code, none of this works, and we would rather say so on the call than take the work.

No reason, no message.

That rule is older than the software, and it is the whole difference between a programme and a mailing list. A guest who hears from you only when there is something true to say is a guest who still opens the message a year from now.

05 · What it costs

Priced on the size of your list, and nothing else.

Every tier carries every programme. They differ in how many guests you hold and how often you go out. Monthly after that: thirty days' notice, no lock-in, and your data leaves with you.

Table

A venue finding its feet, working the QR hard.

$95 /month

Up to 400 contacts
Setup $150, once

  • 2 waves a month, up to 125 messages each
  • Every programme — occasions, quiet nights, lapsed regulars
  • List-growth kit — QR codes, table tents, consent form, script
  • Promo code check for your counter, and the guest lookup
  • Monthly report on one page you can keep
Book a call
What we recommend

Service

The size most venues reach within a season of collecting.

$165 /month

400 to 650 contacts
Setup $200, once

  • 3 waves a month, up to 175 messages each
  • Everything in Table
  • Live dashboard — what went out against what came back
  • Reply tracking — log what a guest wrote back and it is counted, and a STOP suppresses them at once
Book a call

House

A full book, going out more than weekly.

$290 /month

650 to 1,200 contacts
Setup $300, once

  • 6 waves a month, up to 300 messages each
  • Everything in Service
  • Your offer menu reviewed with you each month
  • Priority support — same working day, every day
Book a call

Add to any tier

Google reviews $45 /mo

Every guest asked a day or two after they were in — never only the pleased ones, and nothing offered in exchange.

Function Book $75 /mo

Past guests whose parties suggest a function, followed from the first enquiry to the night itself.

An extra wave $35 /mo

One more send a month, whenever you want to go out more often than your tier allows.

Under 200 contacts? Start with List Start — $250 once, no monthly fee: the QR, the form, the consent wording, table tents, a staff script and your first import. It becomes Table when you pass 200, which is the whole point of it.

Limited places in your area. If a competitor takes the last one first, we will tell you — that is what makes a place worth having.

In writing

If your first 60 days don't pay for themselves, the next month is free.

We count guests at your till, so this is checkable rather than a slogan. If the takings from counted guests across your first two months come to less than what you paid us in those months, month three costs nothing — and if you would rather walk, you walk, with your list, your consent records and your data exported in full. Two conditions, both yours: your team records the codes, and you approve the messages within two days of us writing them. Without those, there is nothing to count and nothing to send.

06 · Honestly, your alternatives

You have four other options. Here is what each one actually does.

Some are fine. Posting on Instagram is worth doing — it just never tells you whether it worked.

What you needPosting on socialA blast to everyoneA freelancerKomtech Studio
Reaches the people who already like youWhoever the algorithm showsYes, all at onceYesYes, one at a time, with a reason
Written personally, in the guest's languageNoNo — one text for allRarely, it's slowEvery message, every time
Consent recorded, word for wordNot applicableUsually notDepends who you hiredStored with the date, always
Protects your WhatsApp numberNot applicableNo — this is how numbers get blockedUnclearHand-sent, paced, opt-outs honoured
Tells you who actually came inNoNoNoCounted at your till, by name
Keeps working when they're busyStops when you stop postingBurns the listEnds when they move onRuns monthly, reported monthly

07 · Straight answers

The questions owners actually ask.

Is this legal, and what about people's data?

Yes, and it is the part we are strictest about. Nobody is messaged without a consent basis on the record — either consent you already hold, which we review in writing, or consent captured on our form, where the exact sentence the guest agreed to is stored with the date. Every message can be stopped by replying STOP, and an opt-out is permanent and immediate. Your guest list stays yours: you can export it in full at any time, and if you leave we delete our copy and confirm it in writing.

Will this get my WhatsApp number banned?

It is designed around not doing that. Messages are sent by a person, one at a time, from your own WhatsApp Business — never blasted by a machine. Each one goes to someone who agreed to hear from you, with a real reason and an easy way to stop. There is a cap on how many go out in a wave, and a cooling-off period per guest, both set by you. That is the opposite of the behaviour that gets numbers reported.

Who actually sends the messages?

You do, or your manager does — one tap per message, usually ten minutes for a wave. The system has no send button at all, by design: a message from your restaurant should come from your restaurant. On the Group plan we will do the sending for you where you want that.

What if my staff forget to record the codes?

Then you have no count, and we will say so on the report rather than estimate. It takes about five seconds on any phone, and training your team is part of setup. We watch the ratio of codes issued to codes recorded every week, and tell you when it slips. It is the one habit the whole thing rests on, which is why we make it the shortest routine in the building.

I don't have a list. Can you still help?

Yes — that becomes the first job. Under 200 contacts you start on List Start: $250 once, no monthly fee, and you get the QR sign-up, the consent form, table tents and the staff script. A venue with steady covers can build a usable list in weeks, and it becomes a monthly tier when you pass 200. We will be honest on the call about how long that is likely to take.

Does the AI make things up?

It is not allowed to, and that is enforced rather than hoped for. Every draft is read back by a second check against what your menu and offers actually say; anything that invented a dish, a discount or a date is refused and rewritten before you ever see it. Then you approve it. Two gates, one of them a person.

What do I have to do every month?

Approve the drafts — around ten minutes a wave — make sure codes get recorded, and read one page at month end. Everything else is ours: the imports, the scoring, the reasons, the writing, the checking, the reporting.

Why is there a per-guest fee on the bigger plans?

Because it keeps us honest. If nobody comes in, we earn the monthly fee and nothing more; when guests do come in, we earn a little from each one — and it stops at the cap, so a very good month is a very good month for you. It also means our attention goes to the venues where the programme is working, which is where it should go.

08 · Start here

Book a call

Thirty minutes on Zoom. Bring your contacts however they are — an export, a phone, a notebook. We show you what your first wave would say, and whether this is worth doing.

Times are shown in your own timezone. You get a confirmation email with the Zoom link, and a reminder before the call. Calendar not loading? Book on Cal.com

Limited places in your area. First come, in writing.

How can we help?

Tell us about your venue. Leave an email address or a WhatsApp number — the rest is up to you.

Email or WhatsApp is needed so we can reply. Nothing else is required.